Why is the meat so big and the roll so small?

Visit the Baumarkt at any time of day and you will see people sauntering around the car park stuffing their face with a huge slab of meat in a tiny roll. From Leberkase to Brarwurst, why is the meat so big and the roll so small?

At first I thought there must be some type of psychological sales aspect to this practice. i.e. look how humongous the piece of meat we are selling you is, it is too big even to fit in the roll.

But it finally dawned on me – there is no psychology going on, it’s really simple: the bread is not supposed to be part of the meal, it’s just a handle for your meat

.wurstwurst2

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